Our Methodology

Proven SEO Process That Delivers Results

No guesswork. No vague promises. A systematic 4-phase approach that's helped 250+ businesses achieve first-page rankings and measurable revenue growth.

How We Work

From initial audit to sustained growth — here's exactly what happens

1

Discovery & Audit (Weeks 1-2)

Comprehensive site analysis: Technical SEO audit (crawl errors, speed, mobile-first, Core Web Vitals), content gap analysis, competitor research, backlink profile review, keyword opportunity mapping. Deliverable: 40+ page audit report with prioritized action plan.

2

Strategy Development (Weeks 3-4)

Custom roadmap creation: Keyword targeting strategy (primary, secondary, long-tail), content calendar (topics, formats, publishing schedule), link building plan, technical fixes roadmap, conversion optimization recommendations. Deliverable: 90-day execution plan.

3

Implementation (Months 2-3)

Execute the strategy: Fix critical technical issues, optimize existing content, create new high-value content, build high-quality backlinks, implement schema markup, improve internal linking. Deliverable: Bi-weekly progress reports with keyword movement and traffic data.

4

Optimization & Growth (Month 4+)

Continuous improvement: Analyze performance data, double down on what works, pivot away from what doesn't, scale content production, expand keyword targeting, monitor competitors, refine strategies. Deliverable: Monthly deep-dive reports + quarterly strategy reviews.

What Happens in Each Phase

Phase 1: Discovery

Week 1: Technical crawl (Screaming Frog, Sitebulb), Core Web Vitals analysis, mobile usability testing, indexing status review.

Week 2: Content audit, keyword research (5,000+ terms), competitor analysis (top 10 ranking sites), backlink profile assessment.

Phase 2: Strategy

Week 3: Prioritize fixes (high-impact, low-effort first), map keywords to pages, create content brief templates, plan internal linking structure.

Week 4: Build content calendar, identify link opportunities, set KPIs and milestones, align strategy with business goals.

Phase 3: Implementation

Months 2-3: Resolve technical issues (broken links, redirects, sitemap, robots.txt), optimize 20-30 existing pages, publish 8-12 new content pieces, acquire 10-15 quality backlinks, implement rich snippets and schema.

Phase 4: Optimization & Scaling

Month 4+: Analyze what's working (traffic, rankings, conversions). Expand successful content topics. Increase link velocity. Target more competitive keywords. Continuously improve Core Web Vitals. A/B test title tags and meta descriptions. Monitor SERP features and adapt.

Tools & Technology We Use

Enterprise-grade tools combined with proprietary AI systems

Research & Analysis

Ahrefs, SEMrush, Screaming Frog, Sitebulb, Google Search Console, Google Analytics 4, Hotjar, Clarity, Keyword Surfer, AlsoAsked, AnswerThePublic.

Content Creation

Clearscope, Surfer SEO, Frase, Grammarly Business, Hemingway Editor, ChatGPT-4 (custom prompts), Claude AI, Canva Pro, Adobe Creative Suite.

Technical SEO

PageSpeed Insights, Lighthouse, GTmetrix, WebPageTest, Schema Markup Generator, Google Tag Manager, Search Console API, Log File Analyzer.

Link Building

Ahrefs Link Intersect, BuzzStream, Hunter.io, Pitchbox, HARO, Prowly, LinkResearchTools, Majestic SEO, Moz Link Explorer.

Tracking & Reporting

Google Data Studio, Looker Studio, Custom dashboards (API integrations), Rank tracking (daily updates), Conversion tracking, Attribution modeling.

Proprietary AI

Custom GPT models for content optimization, Keyword clustering algorithms, Automated competitor monitoring, Predictive ranking models, Content gap analysis AI.

How We Keep You Updated

Real-Time Dashboard

24/7 access to live performance data. Track rankings, traffic, conversions in real-time. See exactly what we're working on and progress toward goals.

Bi-Weekly Check-Ins

30-minute calls every 2 weeks. Review progress, discuss strategy adjustments, answer questions. Plus unlimited Slack/email access for quick questions.

Monthly Reports

Detailed breakdown: keyword rankings (won/lost), traffic analysis (sources, pages, behavior), content published, links acquired, technical fixes, next month's plan.

Ready to See This Process in Action?

Book a free consultation. We'll audit your site and show you exactly what our 4-phase process would look like for your business.